Design | Branding | Packaging | Promo

Brief: Design a set of three limited-edition Blu-ray covers for an indie horror film and help promote the film’s Blu-ray release.

The goal was to celebrate the beauty of truly independent, stripped-down horror by creating minimalist covers that would be attention-getting and would stand out in the marketplace; we wanted something you wouldn’t ordinarily see in cover art. We created an overarching brand for the film, establishing a consistent color palette, visual elements, and common theme that would unite the three covers and subsequent promotional art. In addition to the covers, we were tasked to create a series of posters, social media graphics, and promotional items, such as vinyl stickers and t-shirts.